Our family
For over five decades, the Sachinoyu Hotel has remained under the dedicated ownership of the Nakamura family, driven by a singular mission: to enhance the well-being of guests by providing a place for rejuvenation and global connections. In 1967, Masafumi Nakamura founded the hotel, capitalizing on the emergence of Mairuke in Shigakogen as Japan's first ski resort with a chair-lift. Masafumi's son, Mitsuru Nakamura took over the hotel's operation, kindling the passion for skiing in his children, Masaru and Shiho. Shiho pursued a career as a ski racer, while Masaru presently serves as the All Japan Ski Coach for Skiercross.
Today, the Nakamura family's unwavering commitment ensures that Sachinoyu continues to evolve into a place where individuals can cultivate a global network, find a new "home away from home," and contribute to the enrichment of the lives of all those connected with the hotel.